32% of Americans have a tattoo, including 22% who have more than one – PEW

• Education: 37% of those with some college or less education have a tattoo, compared with 24% of those with a bachelor’s degree and 21% of those with a postgraduate degree.
• Income: 43% of lower-income adults have a tattoo, compared with 31% of those in middle-income households and 21% of those in upper-income households.